Novartis - UCS campain

Art direction for the global information campaign ran by Novartis France about the autoimmune diseases Chronic Spontaneous Urticaria.
“Not even afraid!”, the campaign was proudly carried by actuals patients.

Role: Art direction, graphic design
Agency: Addiction agency

To beat my marathon record?
To live crazy love?
To dance in front of everyone?
To make myself pretty to go out?

Not even afraid!